£76.38

MACMILLAN The Butterfly Effect in Competitive Markets: Driving Small Changes for Large Differences

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Description

This book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. It covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing the business in all its dimensions.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
04 March 2015
Listed Since
17 March 2016

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