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£65.99

Routledge Understanding the Born Global Firm (Routledge Focus on Business and Management)

Name: Understanding the Born Global Firm (Routledge Focus on Business and Management)
Brand: Routledge
Price: 65.99 GBP
Availability: InStock

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Description

The challenges and opportunities that are presented to both small and medium-sized enterprises have changed dramatically in recent decades as the world’s economy becomes more globalised. The policies of open borders, a decrease in protectionism and the demise of the nation-state, have enabled small and large firms to engage in international activity from the outset. Understanding the Born Global Firm, combines the many different theoretical perspectives on born globals that have been previously researched, providing a unified framework to connect the antecedents, types and outcomes of entrepreneurial activities pursued by such new ventures. A central case study of an international fashion firm which operates in over nine countries, runs through the text, highlighting the formation and success of born globals and the importance of cultural competence. This book will be invaluable to post-graduate students in the field of international business; entrepreneurship; ethnic entrepreneurs; global entrepreneurship, and international networks.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138219118
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 12 October 2016
Listed Since: 06 May 2016

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Routledge Understanding the Born Global Firm (Routledge Focus on Business and Management)

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