£87.27

MACMILLAN The Construction of English: Culture, Consumerism and Promotion in the ELT Global Coursebook

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Description

This book takes the view that ELT global coursebooks, in addition to being curriculum artefacts, are also highly wrought cultural artefacts which seek to make English mean in highly selective ways and it argues that the textual construction (and imaging) of English parallels the processes of commodity promotion more generally.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
29 September 2010
Listed Since
18 October 2014

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