Uncertainty in Entrepreneurial Decision Making: The Competitive Advantages of Strategic Creativity (Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth) - Image 1

£84.42

MACMILLAN Uncertainty in Entrepreneurial Decision Making: The Competitive Advantages of Strategic Creativity (Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth)

Name: Uncertainty in Entrepreneurial Decision Making: The Competitive Advantages of Strategic Creativity (Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth)
Brand: MACMILLAN
Price: 84.42 GBP
Availability: InStock

Decision Making

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Description

Uncertainty in Entrepreneurial Decision Making fills an existing gap in understanding three key concepts of business management: entrepreneurship, uncertainty, and strategy. By extending the impact of uncertainty on entrepreneurship and the role of strategy in reducing uncertainty, Petrakis and Konstantakopoulou emphasize that uncertainty can be converted into creative advantage. Given that the business environment is changing both very quickly and very often, any wrong decisions taken can lead to devastation. This exciting new volume explains the reasons why we cannot see the complete the future and our position in it. This uncertainty affects entrepreneurship and how it can be turned into a competitive advantage for businesses sustainability.

Product Specifications

Brand: MACMILLAN
Format: hardcover
ASIN: 1137460784
Category: Books > Subjects > Business, Finance & Law > Management > Management Skills > Decision Making
Domain: Amazon UK
Release Date: 15 July 2015
Listed Since: 27 January 2015

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MACMILLAN Uncertainty in Entrepreneurial Decision Making: The Competitive Advantages of Strategic Creativity (Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth)

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