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By Let Every Child Be Wanted: How Social Marketing Is Revolutionizing Contraceptive Use Around the World

Name: Let Every Child Be Wanted: How Social Marketing Is Revolutionizing Contraceptive Use Around the World
Brand: By

Anthropology & Sociology

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Description

This book provides the only comprehensive examination of contraceptive social marketing. It includes a full description of the most important of these programs, documenting a form of international assistance that has attracted over $1 billion from governments and other donors. The book contains a wealth of previously unpublished material that illustrates this remarkable story. The author challenges the widespread belief that family planning can only be made available through medically-oriented programs and that foreign assistance must be catalytic rather than long-term. Let Every Child Be Wanted, with its comprehensive overview, anecdotes and strategies, is a useful handbook for philanthropic agencies, independent charities, and government programs. It will also be valuable for preparing students to work in public health arenas around the world. With a new generation of health workers steeped in social marketing techniques like those offered in this book, tremendous advances can be made in the battle against unwanted pregnancy and AIDS.

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Used Book in Good Condition

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Brand: By
Format: hardcover
ASIN: 0865692823
Category: Books > Subjects > Biography > Medical, Legal & Social Sciences > Anthropology & Sociology
Domain: Amazon UK
Release Date: 30 November 1999
Listed Since: 13 February 2007

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By Let Every Child Be Wanted: How Social Marketing Is Revolutionizing Contraceptive Use Around the World

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