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Emerald Group Publishing Limited Advances in Business and Management Forecasting: 8

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£90.99 £86.44 £88.26 £90.08 £91.90 £93.72 £95.54 11 August 2026 20 August 2026 30 August 2026 09 September 2026 19 September 2026
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Description

"Advances in Business and Management Forecasting" is a blind refereed serial publication published on an annual basis. The objective of this research annual is to present state-of-the-art studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. (An accurate, robust forecast is critical to effective decision making.) It is the hope and direction of the research annual to become an applications and practitioner-oriented publication. The topics will normally include sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, forecasting for strategic business decisions, improvements in forecasting accuracy, and sales response models. It is both the hope and direction of the editorial board to stimulate the interest of the practitioners of forecasting to methods and techniques that are relevant.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
16 November 2011
Listed Since
01 July 2011

Barcode

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