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ALA Editions Successful Social Networking in Public Libraries

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Description

"Most commentaries to date on library use of social networks such as Facebook and Twitter have focused on a handful of well-funded public libraries with high-profile employees. Now Crawford's Successful Social Networking in Public Libraries fills in the rest of the picture, offering for the first time an in-depth look at how a large variety of public libraries are using social networks. Examining more than 6,000 libraries across the US, Crawford ◗◗ Analyzes social network usage by libraries of different sizes and funding levels, showing how many of them are active and effective in quite different ways ◗◗ Offers many examples that will help other libraries establish or refine their own social networking activities ◗◗ Presents several key questions that libraries should ask themselves, such as "Who do we want to reach?" and "What's the best way to interact with communities?" ◗◗ Gives libraries guidelines to set social networking goals and conduct ongoing evaluation ◗◗ Includes illuminating comments from numerous librarians on the front lines of communication"

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
30 October 2013
Listed Since
06 March 2012

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