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£60.91

Fordham University Press Being Brains: Making the Cerebral Subject (Forms of Living)

Name: Being Brains: Making the Cerebral Subject (Forms of Living)
Brand: Fordham University Press
Price: 60.91 GBP
Availability: InStock

Anthropology & Sociology

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Description

Being Brains offers a critical exploration of neurocentrism, the belief that “we are our brains,” which became widespread in the 1990s. Encouraged by advances in neuroimaging, the humanities and social sciences have taken a “neural turn,” in the form of neuro-subspecialties in fields such as anthropology, aesthetics, education, history, law, sociology, and theology. Dubious but successful commercial enterprises such as “neuromarketing” and “neurobics” have emerged to take advantage of the heightened sensitivity to all things neuro. While neither hegemonic nor monolithic, the neurocentric view embodies a powerful ideology that is at the heart of some of today’s most important philosophical, ethical, scientific, and political debates. Being Brains, chosen as 2018 Outstanding Book in the History of the Neurosciences by the International Society for the History of the Neurosciences, examines the internal logic of such ideology, its genealogy, and its main contemporary incarnations.

Product Specifications

Brand: Fordham University Press
Format: hardcover
ASIN: 0823276074
Category: Books > Subjects > Biography > Medical, Legal & Social Sciences > Anthropology & Sociology
Domain: Amazon UK
Release Date: 03 July 2017
Listed Since: 16 November 2016

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Fordham University Press Being Brains: Making the Cerebral Subject (Forms of Living)

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