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University Press of America Global Motivations: Honda, Toyota, and the Drive Toward American Manufacturing

Name: Global Motivations: Honda, Toyota, and the Drive Toward American Manufacturing
Brand: University Press of America
Price: 77.0 GBP
Availability: InStock

Business & Economic History

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Description

Global Motivations analyzes the histories of Honda and Toyota as transplant automobile manufacturers in the United States. This book considers the historical, cultural, legal, and labor experiences of the two firms as they became established on the American industrial landscape. Comprised of three main themes, Global Motivations develops a thorough argument that Toyota and Honda were trendsetters as transplant manufacturers. Chronicling the broad histories of Toyota and Honda, analyzing the site selection process and expansion of companies manufacturing facilities in the United States, and lastly turning to labor relations and management techniques, Professor Jonathan Russ supports his thesis that an automobile industry was viable in the U.S., even if American auto companies were in peril.

Product Specifications

Brand: University Press of America
Format: hardcover
ASIN: 0761839305
Category: Books > Subjects > Business, Finance & Law > Biographies & Histories > Business & Economic History
Domain: Amazon UK
Release Date: 28 March 2008
Listed Since: 21 December 2007

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University Press of America Global Motivations: Honda, Toyota, and the Drive Toward American Manufacturing

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It has never been this cheap. We have no record of a lower price.

University Press of America Global Motivations: Honda, Toyota, and the Drive Toward American Manufacturing

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

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Similar Products You Might Like

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