£41.95

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£42 today · cheaper than every other day in the last 3 months

Wiley Radio, Television and Modern Life

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£42.99 £41.85 £42.10 £42.35 £42.59 £42.84 £43.09 11 August 2026 29 August 2026 16 September 2026 04 October 2026 22 October 2026
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Most common price: £42 (63 days, 86.3%)

Price range: £42 - £43

Price levels: 2 different prices over 73 days

Description

Written by one of the foremost and widely-respected writers in the field, this volume sheds new light on the forms and premises of the communicative experience. In doing so, it challenges the theoretical positions of marxist and "political economy of media" analysts who focus largely on the structure of economic and social power within the media. Instead, Scannell explores the structuring of engagement of the viewer/listener with the broadcaster by analysing the communicative intentions of the broadcaster and the understanding by the audience of those intentions. This powerful and accessible book makes an important contribution to media studies in showing students how the history of the media can be enriched by communications theory.

Product Specifications

Brand
Wiley
Format
paperback
Domain
Amazon UK
Release Date
18 November 1996
Listed Since
12 February 2007

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