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£61.38

Cambridge University Press Technological Innovation: Oversights and Foresights

Name: Technological Innovation: Oversights and Foresights
Brand: Cambridge University Press
Price: 61.38 GBP
Availability: InStock

Business & Economic History

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Description

The capacity for technology businesses to grow and change with the times is linked to how they develop and market technological innovations. Despite the importance of technological changes for corporate vitality, there are documented instances of corporations failing to capitalize on technological opportunities. Innovation outcome is contingent upon a match between a firm's internal capabilities and its external environments, even as innovation activities are complex and constrained. How can the slim odds of success be enhanced? Technological Innovation analyses why companies choose certain new technologies, from a technological, economic and institutional perspective. Based upon multidisciplinary research on technological choice, the book bridges research and practice.

Product Specifications

Brand: Cambridge University Press
Format: hardcover
ASIN: 0521552990
Category: Books > Subjects > Business, Finance & Law > Biographies & Histories > Business & Economic History
Domain: Amazon UK
Release Date: 28 April 1997
Listed Since: 02 February 2007

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Cambridge University Press Technological Innovation: Oversights and Foresights

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