Crafting Strategy: Embodied Metaphors in Practice - Image 1

£34.74

Cambridge University Press Crafting Strategy: Embodied Metaphors in Practice

Name: Crafting Strategy: Embodied Metaphors in Practice
Brand: Cambridge University Press
Price: 25.0 GBP
Availability: InStock

Creativity

Price History & Forecast

Last 19 days • 19 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 19 days • 5 price levels

Days at Price

Current Price

Price Analysis

Most common price: £35 (7 days, 36.8%)

Price range: £23 - £35

Price levels: 5 different prices over 19 days

Description

The rationalist approach to strategizing emphasizes analytical and convergent thinking. Without denying the importance of this approach, this book argues that strategists must learn to complement it with a more creative approach to strategizing that emphasizes synthetic and divergent ways of thinking. The theoretical underpinnings of this approach include embodied realism, interpretivism, practice theory, theory of play, design thinking, as well as discursive approaches such as metaphorical analysis, narrative analysis, dialogical analysis and hermeneutics. The book includes in-depth discussions of these theories and shows how they can be put into practice by presenting detailed analyses of embodied metaphors built by groups of agents with step-by-step explanations of how this process can be implemented and facilitated. The link between theory and practice is further supported by the inclusion of several vignettes that describe how this approach has been successfully employed in a number of organizations, including BASF and UNICEF.

Product Specifications

Brand: Cambridge University Press
Format: Hardcover
ASIN: 0521116554
Category: Books > Subjects > Business, Finance & Law > Management > Management Skills > Creativity
Domain: Amazon UK
Release Date: 02 June 2011
Listed Since: 05 October 2010

Barcode

No barcode data available

Cambridge University Press Crafting Strategy: Embodied Metaphors in Practice

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Cambridge Handbook of Strategy as Practice

Making Strategy: Mapping Out Strategic Success

Making Strategy: Mapping Out Strategic Success

Using Creative Arts-Based Research Methods in School Settings: Strategic Thinking in the Age of Globalization, Disruption, Collaboration and Responsibility

Metaphor: Embodied Cognition and Discourse

Strategy Praxis: Insight-Driven, First Principles-Based Strategic Thinking, Analysis, and Decision-Making (Management for Professionals)

The Strategic Manager: Understanding Strategy in Practice

Behavioral Strategic Management

Learning to Think Strategically

Behavioral Strategic Management

Pragmatism and Organization Studies

Creating Valuable Business Strategies

Strategy Scout: How to Deal with Complexity and Politics During Strategy Development (Management for Professionals)

Rethinking Strategy for Creative Industries: Innovation and Interaction (Routledge Research in the Creative and Cultural Industries)

Project: Strategy

Cambridge Handbook of Open Strategy

Rethinking Strategy

Metaphor Wars: Conceptual Metaphors in Human Life

Enterprise-Wide Strategic Management: Achieving Sustainable Success through Leadership, Strategies, and Value Creation

Crafting and Executing Strategy: The Quest for Competitive Advantage: European Edition

The Cambridge Handbook of Metaphor and Thought (Cambridge Handbooks in Psychology)

Embodiment in Qualitative Research

Practicing Strategy: Text and cases

Encounters With Theory as Conceptual Medium and Creative Practice