Executive Report on Strategies in Bhutan

This report provides a strategic profile of Bhutan. The reader new to Bhutan can quickly understand where Bhutan fits into a firm’s strategic perspective. In Chapter 2, I report my findings on the real economic potential, or latent demand, represented by Bhutan when defined as an area of dominant influence. Chapter 2 is followed by trade indicators for key industries, categories, and products in Bhutan.