£70.79

Wiley The Graphic Designer's Guide to Creative Marketing: Finding & Keeping Your Best Clients

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£76.95 £70.17 £71.65 £73.13 £74.61 £76.09 £77.57 18 December 2024 03 April 2025 19 July 2025 02 November 2025 17 February 2026

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Price levels: 3 different prices over 427 days

Description

You know you've got the talent, now let them know it-your complete guide to finding, winning, and keeping good clients Written by a graphic designer and successful marketing consultant, this book is the most complete guide available to marketing your services, with clear, practical, step-by-step instructions on every aspect of graphic design marketing, including: * Developing and implementing a marketing plan * Researching prospective clients * Creating effective marketing materials * Cold calling and follow-ups * Effective communication * Dressing for success * Resumes, cover letters, and portfolios * Proposals, bids, and contracts * Keeping good clients-account management Also included are sample business forms, contracts, proposals, letters, and checklists, along with stunning full-color examples of successful self-promotion campaigns for every budget. Throughout the book, there are fascinating and instructive interviews with clients as well as graphic designers from across the country who share what they've learned about marketing and managing graphic design services.

Product Specifications

Brand
Wiley
Format
paperback
Domain
Amazon UK
Release Date
22 February 1999
Listed Since
09 February 2007

Barcode

No barcode data available

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