Wiley Microeconomics: Theory & Applications

Provides a rich array of over 100 examples that show how theory works in real companies, industry, and government. ∗ Applications throughout the book and in four unique applications chapters demonstrate the importance of microeconomics to sound decision making. ∗ Makes microeconomics interesting, relevant, and easy to understand. Synopsis Provides a rich array of over 100 examples that show how theory works in real companies, industry, and government. Applications throughout the book and in four unique applications chapters demonstrate the importance of microeconomics to sound decision making. Makes microeconomics interesting, relevant, and easy to understand. From the Back Cover What makes a Microeconomics text work? What makes this a book that works? Outstanding quality precise technical coverage student–motivating writing style engaging applications Browning and Zupan s Microeconomics offers the liveliest writing, the right sequence of topics, and exceptionally well developed graphs with unusually thorough explanations .all at the right level for people learning microeconomics. This edition contains over 400 review questions and problems for ample practice review material and analytical exercises. But what really gets readers thinking and doing microeconomics are the engaging applications in the Eighth Edition! Here are some of the new ones: The Cross of Growing Gridlock Price Ceilings Can Be Deadly for Buyers BK Versus KFC in the UK in the Wake of BSE The Decline of Public Transit as a Means of Getting to Work Sales Tax Avoidance and Online Commerce Income and Substitution Effects and Home Ownership Network Effects and the Diffusion of Communications Technologies and Computer Hardware and Software School Choice is Nothing New The Law of Diminishing Marginal Returns, Caffeine Intake and Exam Performance The Management Function and Decreasing Returns to Scale: The Plan The Effect of 9–11–01 on U.S. Production Costs Learning by Doing and the Model T The Importance of Thinking at the Relevant Margin The Method of Mothballing Languish and Anguish at LaGuardia Protecting Steel Jobs Steals Jobs Why Sugar Import Quotas Were Job Losers with Respect to LifeSavers Cooperative Lawyers: An Oxymoron The Internet and the Price of Life Insurance Non–Free California Freeways O Give Me Some Property Rights