Olympic Media: Inside the Biggest Show on Television (Routledge Critical Studies in Sport) - Image 1

£51.99

Routledge Olympic Media: Inside the Biggest Show on Television (Routledge Critical Studies in Sport)

Name: Olympic Media: Inside the Biggest Show on Television (Routledge Critical Studies in Sport)
Brand: Routledge
Price: 51.99 GBP
Availability: InStock

Performing Arts

Price History & Forecast

Last 30 days • 30 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 30 days • 1 price levels

Days at Price

Price Analysis

Most common price: £52 (30 days, 100.0%)

Price range: £52 - £52

Price levels: 1 different prices over 30 days

Description

Located in the United States, NBC (National Broadcasting Company) is the biggest and most powerful Olympic network in the world, having won the rights to televise both the Summer and the Winter Olympic Games. By way of attracting more viewers of both sexes and all ages and ethnicities than any other sporting event, and through the production of breathtaking spectacles and absorbing stories, NBC’s Olympic telecasts have huge power and potential to shape viewer perceptions. Billings’s unique text examines the production, content, and potential effects of NBC’s Olympic telecasts. Interviews with key NBC Olympic producers and sportscasters (including NBC Universal Sports and Olympics President Dick Ebersol and primetime anchor Bob Costas) outline the inner workings of the NBC Olympic machine; content analyses from ten years of Olympic telecasts (1996-2006) examine the portrayal of nationality, gender, and ethnicity within NBC’s telecast; and survey analyses interrogate the extent to which NBC’s storytelling process affects viewer beliefs about identity issues. This mixed-method approach offers valuable insights into what Billings portrays as "the biggest show on television".

Product Specifications

Brand: Routledge
Format: Paperback
ASIN: 0415772516
Category: Books > Subjects > Arts & Photography > Performing Arts
Domain: Amazon UK
Release Date: 24 January 2008
Listed Since: 17 April 2007

Barcode

No barcode data available

Routledge Olympic Media: Inside the Biggest Show on Television (Routledge Critical Studies in Sport)

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Olympic Media: Inside the Biggest Show on Television (Routledge Critical Studies in Sport)

Watching the Olympics: Politics, Power and Representation

The Olympics, Media and Society

Defining Sport Communication

Digital Media Sport: Technology, Power and Culture in the Network Society: 51 (Routledge Research in Cultural and Media Studies)

Encoding the Olympics: The Beijing Olympic Games and the Communication Impact Worldwide (Sport in the Global Society - Historical Perspectives)

Examining Identity in Sports Media

The Olympics: A Critical Reader

Routledge - The Fantasy Sport Industry: Games within Games

The Fantasy Sport Industry: Games within Games (Routledge Research in Sport, Culture and Society)

Sport, Media and Mega-Events

International Olympic Committee and the Olympic System (IOC): The Governance of World Sport

The International Olympic Committee, Law, and Accountability (Routledge Research in Sport, Culture and Society)

Media and the Coming Out of Gay Male Athletes in American Team Sports: 1 (Communication, Sport, and Society)

Live Sports Media: The What, How and Why of Sports Broadcasting

The Olympic Games: Meeting New Global Challenges (Sport in the Global Society – Contemporary Perspectives)

Crafting Patriotism for Global Dominance: America at the Olympics (Sport in the Global Society)

Internationale TV-Vermarktung von Sportgroßevents: Ökonomische Strukturen und Fallstudien zu den Top-Five

How to Watch Television, Second Edition: 3 (User's Guides to Popular Culture)

Routledge - Tourism at the Olympic Games: Visiting the World

Routledge Media Events in a Global Age (Comedia) - Book

Event Bidding: Politics, Persuasion and Resistance

Routledge Olympic Legacies: Intended and Unintended Book

Olympic Legacies: Intended and Unintended: Political, Cultural, Economic and Educational (Sport in the Global Society)