The Routledge Companion to Business in Africa (Routledge Companions in Business, Management and Marketing) - Image 1

£200.00

Routledge The Routledge Companion to Business in Africa (Routledge Companions in Business, Management and Marketing)

Name: The Routledge Companion to Business in Africa (Routledge Companions in Business, Management and Marketing)
Brand: Routledge
Price: 200.0 GBP
Availability: InStock

Starting a Business

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Description

Although the world's poorest inhabited continent, Africa has recently shown signs of being a source of economic growth in the coming decades, with increased foreign investment - notably from China - and huge growth in GDP from a number of African states. In contrast to the heaving weight of books focusing on business opportunities in Asia, Eastern Europe and Latin America, Africa has been poorly served by academic publishing. This compendium of scholarship offers cutting-edge knowledge relating to business in Africa. The objectives of this collection include: To shed new light on the socio-cultural and historical underpinnings of business practice in Africa and their implications for promoting entrepreneurship and business behaviour in the region To consider the important constraints on business activities in Africa, and the emerging 'best practice' for redressing their real and potential impacts To facilitate a better understanding of contemporary business practice in Africa through the application of relevant theories and models, including emergent ones. The Routledge Companion to Business in Africa is a comprehensive reference resource that provides the perfect platform for embarking on research and study into Africa from the business perspective.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0415635454
Category: Books > Subjects > Business, Finance & Law > Business Development & Entrepreneurship > Starting a Business
Domain: Amazon UK
Release Date: 22 June 2014
Listed Since: 13 December 2012

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Routledge The Routledge Companion to Business in Africa (Routledge Companions in Business, Management and Marketing)

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