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Routledge The History of the Vespa: An Italian Miracle: 68 (Routledge Studies in Cultural History)

Name: The History of the Vespa: An Italian Miracle: 68 (Routledge Studies in Cultural History)
Brand: Routledge

Italy

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Product Description Despite the symbolic capital and the global commercial success of the Vespa scooter, there is no academic book dealing with its history, only literature produced by the company itself or by scooter enthusiasts. The origins of the Vespa are shrouded in mist, entrusted more to myth than to historical truth. Based on lengthy research carried out in Piaggio’s historical archives and on an interdisciplinary approach, this volume aims to fill this gap. It shows how the Vespa took techniques from the most advanced aeronautical industries in the world, adapting and hybridizing them in an original way, and how the company disseminated its models in the transnational social space. About the Author Andrea Rapini is Assistant Professor at the University of Modena and Reggio Emilia.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 036707754X
Category: Books > Subjects > History > Europe > Italy
Domain: Amazon UK
Release Date: 05 February 2019
Listed Since: 16 August 2018

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Routledge The History of the Vespa: An Italian Miracle: 68 (Routledge Studies in Cultural History)

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