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£70 today · usual range £52–£71 · best ever £52

Oxford University Press Principles of Visual Attention: Linking Mind and Brain (Oxford Portraits in Science): 47 (Oxford Psychology Series)

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£70.78 £50.35 £54.81 £59.27 £63.72 £68.18 £72.64 26 July 2026 30 July 2026 03 August 2026 07 August 2026 12 August 2026
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91 line illustrations and 3 black and wh

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Description
The nature of attention is one of the oldest and most central problems in psychology. A huge amount of research has been produced on this subject in the last half century, especially on attention in the visual modality, but a general explanation has remained elusive. Many still view attention research as a field that is fundamentally fragmented. This book takes a different perspective and presents a unified theory of visual attention. The TVA model explains the many aspects of visual attention by just two mechanisms for selection of information: filtering and pigeonholing. These mechanisms are described in a set of simple equations, which allow TVA to mathematically model a large number of classical results in the attention literature. The theory explains psychological and neuroscientific findings by the same equations; TVA is a complete theory of visual attention, linking mind and brain. Aimed at advanced students and professional researchers, Principles of Visual Attention contains a detailed review of the most important research done on attention in vision, spanning cognitive psychology, brain imaging, patient studies, and recordings from single cells in the visual cortex. The book explains the TVA model and shows how it accounts for attentional effects observed across all the research areas described. Principles of Visual Attention offers a uniquely integrated view on a central topic in cognitive neuroscience.

Product Specifications
Brand
Oxford University Press
Model
91 line illustrations and 3 black and wh
Format
paperback
ASIN
0198570708
Category
Books > Subjects > Science, Nature & Maths > Popular Science > Human Biology > The Brain
Domain
Amazon UK
Release Date
15 October 2008
Listed Since
07 February 2008

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No barcode data available

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