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Prentice Hall Strategic Management: A Cross-Functional Approach

Name: Strategic Management: A Cross-Functional Approach
Brand: Prentice Hall

Strategy

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Out of stock 52 days · last price £49 · longest previous gap was 1 days

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Description

For undergraduate/graduate-level courses in Strategic Management and Business Policy. This first-of-its-kind text offers students a cross-functional perspective on strategic management―emphasizing strategic concepts and tools from the fields of finance, accounting, international business, information systems, and marketing. It shows students that successful strategic management requires an ability to see the organization as a whole, and demonstrates how different departments interact and depend on one another to survive in today's business world.

Product Specifications

Brand: Prentice Hall
Format: paperback
ASIN: 0130422134
Category: Books > Subjects > Business, Finance & Law > Management > Strategy
Domain: Amazon UK
Release Date: 28 March 2002
Listed Since: 06 February 2007

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Prentice Hall Strategic Management: A Cross-Functional Approach

Gone for 52 days. Could come back at any time — we're watching for you.

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