£56.50

GRIN Verlag Standortmarketing am Beispiel der Wirtschaftsregion Heilbronn Franken

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Last 570 days • 570 data points (No recent data available)

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£94.69 £49.52 £59.38 £69.23 £79.09 £88.94 £98.80 16 August 2024 05 January 2025 27 May 2025 16 October 2025 08 March 2026

Price Distribution

Price distribution over 570 days • 6 price levels

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135 days 8 days 343 days · current 14 days 25 days 45 days 0 86 172 257 343 £54 £55 £57 £80 £83 £95 Days at Price

Price Analysis

Most common price: £57 (343 days, 60.2%)

Price range: £54 - £95

Price levels: 6 different prices over 570 days

Description

Diplomarbeit aus dem Jahr 2004 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,7, Fachhochschule Stralsund, Sprache: Deutsch, Abstract: Die Thematik dieser Arbeit beschäftigt sich mit dem Standortmarketing der Region Heilbronn-Franken. Ziel ist die zielgruppenspezifische Investorensuche und -ansprache von Unternehmen der Cluster Mobilität und Prozesstechnologie, da diese Spezialisierung der Wirtschaftsregion in der Zukunft weiter ausgebaut und somit eine Abgrenzung zu anderen bestehenden Wirtschaftsregionen Deutschlands angestrebt werden soll. Bestandteil dieser Arbeit ist ferner eine Umfrage an Unternehmen der Branchen der o. g. Cluster. Diese Umfrage richtet sich an clusterspezifische Unternehmen in Deutschland, Österreich und der Schweiz. Ebenso werden in dieser Arbeit Maßnahmen aufgezeigt, mit denen die Region als potenzieller Standort für Unternehmen der zwei Cluster beworben werden kann. Der Schwerpunkt wird hier auf die clusterspezifische Ausrichtung der bereits bestehenden Internetseite www.investors-link.de der Wirtschaftsregion Heilbronn-Franken GmbH gelegt, um potenziellen Investoren, anhand eines kurzen und knappen Überblicks der notwendigen Zahlen, Daten und Fakten sowie der ausschlaggebenden Standortfaktoren der Region, den Wirtschaftsstandort Heilbronn-Franken näher zu bringen. Ferner werden die, in der Umfrage als wichtig erachteten Standortfaktoren, in die Konzeption einer Internetseite für Investoren miteinbezogen.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
03 August 2007
Listed Since
10 February 2010

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No barcode data available

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